Ecosystem Proposal: Metis x TaskOn - User growth infra for Web3

Introduction

TaskOn leads the way in Web3 community growth, enhancing marketing and operational efficiency with smart and automated tools. Our approach ensures impactful interactions and consistent growth, guided by our core values: Engage, Grow, Succeed.

Value Proposition

  • Comprehensive User Growth System:

TaskOn offers an all-in-one user growth service aimed at building a complete AAARRR (Awareness, Acquisition, Activation, Retention, Revenue, Referral) user growth system. Unlike most platforms that focus solely on user acquisition and onboarding, TaskOn emphasizes retention, user quality, and cultivating genuine, long-term users. This focus drives sustained on-chain activity and extends the product lifecycle, differentiating TaskOn as a holistic solution.

  • Customizable White-Label Service:

TaskOn’s customizable white-label approach contrasts with other platforms’ fixed service models. This flexibility allows TaskOn to provide tailored solutions that meet project-specific needs for user acquisition, retention, engagement, and task interaction. By fostering native community hubs, TaskOn builds the foundation for long-term interactions between users and project teams, overcoming the weaker loyalty often seen with third-party task platforms and reducing the inclination for users to behave as “airdrophunters.”

  • Focus on On-Chain Engagement:

TaskOn places a strong emphasis on on-chain interactions, particularly with integrations like Metis. The platform guides users through meaningful engagements with projects, transforming them into long-term participants rather than fleeting interactions. Compared to market competitors that primarily focus on off-chain social media metrics, TaskOn’s robust anti-bot mechanisms and detailed user profiling ensure high-quality user identification and conversion.

  • Efficient Platform Operations:

TaskOn’s high verification performance, automated operational backend, and dynamic platform mechanisms reduce project teams’ workload and learning curve. This streamlined usability makes it easier for clients to adopt and effectively utilize the platform, enhancing their overall user growth strategies.

Uniqueness Factor

  1. Comprehensive User Growth System:
    TaskOn offers an all-in-one user growth service aimed at building a complete AAARRR (Awareness, Acquisition, Activation, Retention, Revenue, Referral) user growth system. Unlike most platforms that focus solely on user acquisition and onboarding, TaskOn emphasizes retention, user quality, and cultivating genuine, long-term users. This focus drives sustained on-chain activity and extends the product lifecycle, differentiating TaskOn as a holistic solution.

  2. Customizable White-Label Service:
    TaskOn’s customizable white-label approach contrasts with other platforms’ fixed service models. This flexibility allows TaskOn to provide tailored solutions that meet project-specific needs for user acquisition, retention, engagement, and task interaction. By fostering native community hubs, TaskOn builds the foundation for long-term interactions between users and project teams, overcoming the weaker loyalty often seen with third-party task platforms and reducing the inclination for users to behave as “airdrophunters.”

  3. Focus on On-Chain Engagement:
    TaskOn places a strong emphasis on on-chain interactions, particularly with integrations like Metis. The platform guides users through meaningful engagements with projects, transforming them into long-term participants rather than fleeting interactions. Compared to market competitors that primarily focus on off-chain social media metrics, TaskOn’s robust anti-bot mechanisms and detailed user profiling ensure high-quality user identification and conversion.

  4. Efficient Platform Operations:
    TaskOn’s high verification performance, automated operational backend, and dynamic platform mechanisms reduce project teams’ workload and learning curve. This streamlined usability makes it easier for clients to adopt and effectively utilize the platform, enhancing their overall user growth strategies.

Benefits for Users
Users will have the opportunity to interact directly with ecosystem projects on TaskOn and Metis, allowing them to explore and gain deeper insights into the Metis ecosystem. This engagement will help users discover potential Alpha projects and opportunities. In addition to familiarizing themselves with the products and offerings of these projects, users will also have the chance to earn rewards throughout the process.

Benefits for Metis Ecosystem
TaskOn excels in integrating on-chain tasks across different scenarios within the Metis ecosystem, effectively meeting the diverse needs of projects on the ecosystem. By leveraging TaskOn’s comprehensive product structure—which includes a gamified points system, a points marketplace, Sprints, and user profiling—TaskOn enables projects to convert users into active, engaged users instead of just acquire users to projects. These tools help cultivate a real active user that interacts meaningfully with the products, ultimately boosting on-chain activity and engagement (such as TVL/UAW etc)on the Metis blockchain.

TaskOn will serve as an infrastructure for the Metis ecosystem, providing Metis and its ecosystem projects with an all-in-one user growth system that covers the entire AAARRR funnel—from acquisition and activation to retention, revenue, and referral.

In addition to its robust infrastructure, TaskOn leverages its existing user base and traffic to help Metis and its ecosystem projects achieve substantial growth in real user acquisition and significantly enhance on-chain adoption.

Security/Audits

Roadmap
Plans for post-launch development.

  1. Onboarding Metis Projects:
    TaskOn will focus on bringing more Metis projects onto the platform and guiding them in utilizing the system, with particular emphasis on on-chain functionalities. This process will include collaborative activities that incorporate mandatory on-chain tasks, driving on-chain engagement for both Metis and partner projects.

  2. Regular Ecosystem Activities:
    TaskOn will regularly invite Metis ecosystem projects to initiate ecosystem activities, with themes tailored to align with market trends and user interest. The primary goals are to attract users to bridge onto the Metis network and to engage with ecosystem dApps, ultimately converting them into genuine users.

Official Links

About TaskOn

  • Registered users: 7M+
  • Monthly Active Users (MAU): 1.65M+
  • Daily Active Users (DAU): 150K
  • Twitter followers: 850K+
  • Chains: 56
  • Partnership: 13,000+
  • Campaign: 57K+

More details:Website Twitter Discord Deck

In what ways does TaskOn’s customizable white-label service, coupled with its focus on on-chain engagement through integrations like Metis, position it as a superior solution in an ecosystem dominated by off-chain metrics, and how does this impact long-term project adoption and loyalty?

Very Much so Excited to bring TaskOn to Metis and support ecosystem dapps in seamless manner through quests. They were kind enough to integrate ZK Pass for Metis users into their protocol as well for their launch on our network. This allows users private verification for their accounts. Cheers!